Services
Mock Trial &
Focus Groups
Empirical Insights to Guide Litigation Success.
Mock trials and focus groups allow a trial team to test an entire case or specific issues, themes, arguments, witnesses, demonstratives, and/or damages to get precise answers from jury-eligible citizens or judges in the trial venue. These research tools are also highly useful to strengthen negotiating postures and maximize settlement outcomes.
A simulated courtroom proceeding designed to replicate a real trial. It allows attorneys and trial consultants to test case strategies, witness presentations, and jury arguments before an actual trial. Mock jurors evaluate the evidence and testimony, providing valuable feedback on how a real jury might perceive the case. This process helps refine legal arguments, identify strengths and weaknesses, and improve overall trial preparation.
A structured discussion involving a selected group of participants who represent potential jurors. The focus group evaluates key aspects of a case—such as themes, evidence, witness credibility, and messaging. The feedback gathered helps legal teams understand juror attitudes, perceptions, and potential biases, enabling them to refine trial strategy and improve case presentation before going to court.
A cost-effective and efficient method of gathering juror insights through digital platforms. Using online surveys, virtual mock trials, and remote focus groups, we can access a diverse pool of participants from across jurisdictions to evaluate case themes, witness effectiveness, and evidence presentation. This approach provides valuable feedback on how potential jurors might perceive the case, helping legal teams tailor strategies and messaging with precision—without the constraints of geography or time.
Mock trials and focus groups specifically designed for bench trials, where a judge or group of judges, rather than a jury, serves as the fact-finder(s). This research involves analyzing judicial behavior, decision-making patterns, and legal preferences to tailor case presentation and arguments effectively. Judicial research is designed to help attorneys anticipate judicial responses and craft strategies that resonate with the court’s expectations and standards.
A method of assessing how jurors or decision-makers perceive the potential value or damages in a legal case. This research gathers feedback on issues such as liability, causation, and appropriate compensation, helping trial teams and their clients understand likely award ranges, identify risk factors, and make informed decisions about settlement, mediation, or trial strategy.
Other Services we Provide
Expert Guidance at Every Stage of Trial.
